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Tel Aviv Shore Plan Approved in London; to Take 8 Years

February 28, 1937
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An eight-year plan for development of the shore of Tel Aviv, including construction of building to a value of about $12,500,000, has been approved by the British Government, it was announced today.

The plan, formulated by Lieut.-Col. Frederick H. Kisch and Mr. Greenblatt, includes the erection of a seawall and reclamation of a mile along the shore for construction of a promenade 75 feet wide, a parallel road, an esplanade and an arcade.

In the center of the reclaimed land a two-acre public park, a three-and-a-half acre sports ground and a swimming pool will be established. Only 30 per cent of the reclaimed land will be exploited for buildings.

A $3,500,000 company is being formed to execute the reclamation work, which will be completed in two and a half years. One thousand persons will be employed on the entire project.

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